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Create Profit Based
Decision Framework
 
IQ Activity Based Costing   Benefits:
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A granular understanding of CUSTOMER LEVEL profitability
is a key to making fact based decisions in an organisation.
This requires:
  • A robust activity based cost allocation logic to ensure correct cost apportionment
  • A transactional model to map customer level accurate revenue figures
aanaliticsIQ works with business teams to understand various revenue and cost lines and how best to calculate activity based cost for each customer and simultaneously to measure customer, channel and product profitability accurately.

It also helps you to answer questions like:
 
  • How much to invest in each customer for various interventions?
  • A better and more accurate picture of customer profitability which enables you to answer:
    1. Who are my most profitable customers and can I manage them better?
    2. What are the characteristics of the least profitable customers?
    3. What are the key drivers of customer profitability?
 
  • Create an Accurate Profit Based Decision
    Framework
  • Increase Business Profitability Significantly
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